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25 January 2024Welcome to our quick approval guide on how to get ungated in beauty on Amazon!
If you’re a seller looking to expand your product offerings and tap into the lucrative beauty market, getting ungated in the beauty category is essential.
Beauty products, including cosmetics, skincare, hair care, and fragrance, are highly sought after by customers, making it a profitable opportunity for sellers.
However, selling in the beauty category requires sellers to meet certain requirements and provide the necessary documents to ensure customer satisfaction and safety.
So, let’s dive into the process of getting ungated in beauty on Amazon and how you can navigate through it successfully.
Key Takeaways:
- Getting ungated in beauty on Amazon allows sellers to sell products in gated categories, such as cosmetics, skincare, hair care, and fragrance.
- To get ungated, sellers need to provide the necessary documents and meet Amazon’s performance metrics for approval.
- Ungating on Amazon refers to the process of getting approved to sell products in gated categories, while open categories do not require special approval.
- Selling branded beauty and health products on Amazon is possible, but sellers need to get ungated in the beauty category first.
- The time it takes to get ungated on Amazon varies, and seeking professional help can expedite the process and increase the chances of approval.
What Does Ungating Mean on Amazon?
Ungating on Amazon refers to the process of getting approved to sell products in gated categories. Gated categories are those that require sellers to meet certain criteria in order to list and sell products.
These categories act as a safeguard to ensure that sellers meet specific requirements to maintain customer satisfaction and safety.
On the other hand, open categories do not require any special approval, allowing sellers to list and sell products without restrictions.
In the beauty industry, there are various gated categories on Amazon. These include cosmetics, skincare, hair care, fragrance, and more.
Sellers who want to sell beauty products within these categories need to go through the ungating process to gain the necessary approval from Amazon. Once approved, sellers can list and sell their beauty products with confidence.
Can I Sell Branded Beauty & Health Products on Amazon?
Selling branded beauty and health products on Amazon can be a lucrative opportunity for sellers. However, before you can start selling these products, you need to get ungated in the beauty category.
Branded beauty products such as cosmetics, skincare, and hair care products fall under this gated category.
To get ungated and start selling these popular products, you need to provide the necessary documents and meet Amazon’s requirements for ungating.
Branded beauty products are highly sought after by customers, making them a profitable choice for sellers on Amazon.
By offering these products, you can tap into a large customer base and increase your sales potential.
With the right approach and adherence to Amazon’s guidelines, you can achieve success in selling branded beauty and health products on the platform.
To give you an idea of the potential in selling branded beauty products on Amazon, here is an example of the top-selling beauty brands on the platform:
| # | Brand | Product Category | Product Range |
|---|---|---|---|
| 1 | L’Oréal Paris | Makeup | Lipsticks, foundations, mascaras, eyeshadows, and more |
| 2 | Neutrogena | Skincare | Cleansers, moisturizers, sunscreens, and acne treatments |
| 3 | Gillette | Shaving | Razors, shave gels, and aftershaves |
| 4 | Maybelline New York | Makeup | Mascaras, foundations, eyeliners, and lipsticks |
| 5 | Dove | Personal Care | Soaps, shampoos, conditioners, and body washes |
Selling Health Products on Amazon
In addition to branded beauty products, you can also sell health products on Amazon. Health products encompass a wide range of items such as dietary supplements, vitamins, fitness equipment, and personal care products.
As with beauty products, some health products may also fall under gated categories that require sellers to get approval before listing and selling them.
By offering health products on Amazon, you can cater to customers who prioritize their well-being and are actively seeking products to support their health and fitness goals.
However, it is important to ensure that the health products you sell comply with all applicable regulations and meet the quality standards set by Amazon.
Here’s an example of popular health product categories sold on Amazon:
| # | Category | Products |
|---|---|---|
| 1 | Dietary Supplements | Vitamins, minerals, herbal supplements, and probiotics |
| 2 | Fitness Equipment | Resistance bands, dumbbells, yoga mats, and exercise bikes |
| 3 | Personal Care | Hand sanitizers, face masks, thermometers, and first aid kits |
| 4 | Weight Management | Diet shakes, meal replacement bars, and weight loss supplements |
| 5 | Aromatherapy | Essential oils, diffusers, and aromatherapy accessories |
Whether you choose to sell branded beauty products or health products on Amazon, it is important to understand and comply with the platform’s guidelines and policies.
This will help ensure a smooth selling experience and build trust with customers.
How Do You Get Approved for Amazon Beauty & Health?
To get approved for selling beauty and health products on Amazon, you need to follow a specific process and meet certain criteria.
Whether you choose to go through the process yourself or seek professional help, there are important steps to take in order to ensure successful approval.
Step 1: Open Seller Central and Navigate to Inventory
To begin the approval process, log in to your Amazon Seller Central account. Once logged in, navigate to the Inventory tab.
Step 2: Choose “Add a Product”
Click on the “Add a Product” button within the Inventory section. This will allow you to select the specific beauty or health product you want to sell.
Step 3: Request Approval
After selecting the desired product, proceed to request approval from Amazon. This will initiate the review process for your application.
Step 4: Provide the Required Documents
During the approval process, Amazon may require you to provide certain documents to verify the authenticity and quality of the products you intend to sell.
The specific documents requested can vary depending on the product category, but some examples include:
- GMP Good Manufacturing Practices certificates
- Manufacturer invoices
- COA Certificates of Analysis
- FDA licenses for certain products
Be prepared to provide the necessary documentation promptly to avoid any delays in the review process.
Step 5: Seek Professional Help
If you find the approval process complex or overwhelming, consider seeking professional assistance.
Many companies specialize in helping sellers navigate the approval process and can provide guidance and support to ensure a smoother and more successful experience.
By following these steps and meeting Amazon’s criteria, you’ll increase your chances of getting approved to sell beauty and health products on the platform.
Remember to provide all required documents and seek professional help if needed for a smoother and less time-consuming process.
How Long Does It Take to Get Ungated on Amazon?
The time it takes to get ungated on Amazon can vary. There is no definitive deadline for the approval process. After you submit the required documents, Amazon will review your application.
Typically, they will provide a response within a few days or weeks.
It’s important to note that some sellers have reported longer response times or no response at all.
To avoid any delays or rejections, make sure you provide all the necessary documents and meet Amazon’s criteria for ungating in the beauty category.
While waiting for Amazon’s response, you can take additional steps to expedite the process. One option is to seek professional help from ungating services that specialize in navigating the approval process.
These services can provide expertise and guidance to increase your chances of getting approved.
Here is a summarized timeline of the ungating process on Amazon:
| Step | Timeframe |
|---|---|
| Submit application | Varies |
| Amazon review | A few days to weeks |
| Response received | Varies |
Remember, patience is key during the ungating process.
While it can be frustrating to wait for approval, taking the necessary steps and seeking professional assistance can increase your chances of getting approved in a timely manner.
Frequently Asked Questions
After reading our quick guide on how to get ungated in beauty on Amazon, you surely must have some more questions. Let us answer them below.
Can I sell branded beauty and health products on Amazon?
Yes, but you need to get ungated in the beauty category first.
How do you get approved for Amazon beauty and health?
To get approved for selling beauty and health products on Amazon, you need to provide the required documents and meet Amazon’s criteria.
How long does it take to get ungated on Amazon?
The time it takes to get ungated on Amazon varies. Amazon will review your application and provide a response within a few days or weeks.
What are some top tips for getting ungated on Amazon?
Some top tips include being patient, diligent in providing all required documents, and seeking professional help when needed.
Conclusion
Getting ungated in the beauty category on Amazon can be a game-changer for sellers.
It provides them with the opportunity to tap into the vast market of popular and in-demand beauty products, ultimately boosting their sales and expanding their product offerings.
However, it’s important to note that the ungating process can be challenging and time-consuming.
To increase your chances of approval, you need to be patient and diligent. Make sure to provide all the required documents and meet Amazon’s criteria for approval.
Additionally, seeking professional help can greatly simplify the process and save you time and stress.
In conclusion, if you’re willing to put in the effort, getting ungated in beauty on Amazon can be a worthwhile venture.
It’s a gateway to selling highly sought-after beauty products and can significantly elevate your business. So, don’t give up, stay focused, and follow the necessary steps to unlock the beauty category on Amazon.
